Ratings

CBS DAYTIME MARKS 31 CONSECUTIVE YEARS AT #1

CBS Daytime Ends the 2016-2017 Broadcast Year Daytime’s #1 Show in Viewers (“The Price Is Right”) and Women 18-49 and Women 25-54 (“The Young and the Restless”)

 

CBS Daytime ended the full 52-week 2016-2017 broadcast year at #1 for the 31st consecutive year, one of the longest winning streaks in television history, which began in 1986. The Network’s daypart features a balance of dramas, game shows and talk, including network television’s #1 daytime program and longest-running game show THE PRICE IS RIGHT, the #1 daytime drama THE YOUNG AND THE RESTLESS, Daytime Emmy Award-winning THE TALK, THE BOLD AND THE BEAUTIFUL and LET’S MAKE A DEAL.

 

The Network had the #1 overall show in viewers (THE PRICE IS RIGHT) as well as both the #1 program in women 18-49 and women 25-54 (THE YOUNG AND THE RESTLESS).

 

CBS Daytime’s 52-Week Full Broadcast Year Highlights

 

  • CBS Daytime finished the year first in viewers (3.90m), women 25-54 (1.1/08) and women 18-49 (0.7/06, tie).

 

  • CBS had the top five programs in viewers:

1. THE PRICE IS RIGHT 2

5.40m

2. THE YOUNG AND THE RESTLESS

4.84m

3. THE PRICE IS RIGHT 1

4.72m

4. THE BOLD AND THE BEAUTIFUL

3.85m

5. LET’S MAKE A DEAL 2

3.36m

 

  • CBS had four of the top five programs in women 25-54:

1. THE YOUNG AND THE RESTLESS

1.5

2. THE BOLD AND THE BEAUTIFUL

1.3

2. THE PRICE IS RIGHT 2

1.3

5. THE PRICE IS RIGHT 1

1.1

 

  • CBS had four of the top five programs in women 18-49:

1. THE YOUNG AND THE RESTLESS

1.0

2. THE PRICE IS RIGHT 2

0.9

3. THE PRICE IS RIGHT 1

0.8

3. THE BOLD AND THE BEAUTIFUL

0.8

 

CBS Daytime programs reached 120.0 million viewers (who watched at least six minutes) and 59.3m women 18+, more than any other network.

 

Source: Nielsen most current ratings 2016-2017 television year.

 

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Press Contacts:

Ed Harrison

818-655-1584

ed.harrison@cbs.com

Dustin Smith

818-655-1594

dustin.smith@cbs.com

 

 

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