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11.28.2011

CBS WINS 11th STRAIGHT NOVEMBER SWEEP IN VIEWERS AND 9th STRAIGHT IN ADULTS 25-54

THIS JUST IN….

 

FROM CBS ENTERTAINMENT

 

Network Posts Across-the-Board Ratings Growth vs. Last November

 

 CBS has won its 11th straight November sweep in viewers, and ninth straight in adults 25-54.  In addition, the Network has posted across-the-boards ratings growth versus a year ago, according to Nielsen live plus same day ratings for Oct. 27 through Nov. 23.

 

For the November sweep, CBS placed first in viewers (11.43m), up +3% compared with last year, and first in adults 25-54 (3.8/09) up +6%. The Network is also up + 4% in adults 18-49 (2.8/08), compared with November 2010.

 

November 2011 Sweep vs. last year, Live Plus Same Day

 

Nov. 2011  Nov. 2010

Network  Per2+   Per2+   % change

CBS   11.43m  11.13m  +3%

NBC   6.86m   7.19m   -5%

ABC   9.28m   9.68m   -4%

FOX   8.64m   7.79m   +11%

 

Nov. 2011  Nov. 2010

Network  A25-54  A25-54  % change

CBS   3.8/09   3.6/09   +6%

NBC   2.8/07   2.9/07   -3%

ABC   3.2/08   3.3/09   -3%

FOX   3.5/08   3.0/08   +17%

 

  Nov. 2011  Nov. 2010

Network  A18-49  A18-49  % change

CBS   2.8/08   2.7/08   +4%

NBC   2.4/06   2.4/07   n.c.

ABC   2.5/07   2.6/08   -4%

FOX   3.1/08   2.7/08   +15%

 

Press Contact:  Diane Ekeblad 818-655-1585  diane.ekeblad@cbs.com

 

 

 

Press:

Diane Ekeblad
818-655-1585
diane.ekeblad@cbs.com